DonataMeirelles: Taking on AIDs with amfAR

The former style director for Vogue Brazil, DonataMeirelles, is a well-known fashion guru and socialite. She is best recognized from her high-profile lifestyle and contributions to the fashion industry, but she is an avid supporter of the charity amfAR which fights AIDS across the globe.

AmfAR is a leading organization in the global fight against HIV and AIDS, providing education resources and research funding in multiple nations. Originally based soley in the U.S., the New-York based American Foundation for AIDS Research became amfAR in 1985 when it took its efforts global. Meirelles was introduced to the organization by a friend and has been a major supporter and donor to the organization and its fight against AIDS.

By helping raise the profile of and funds for amfAR, DonataMeirelles contributes to its mission in the best way she can: By helping bring awareness of its mission and its need for funds to the world. She regularly uses her social media presence to encourage her nearly half a million followers to spread amfAR’s mission themselves and donate if they can. Meirelles also contributes to some of the various fundraising activities of amfAR’s, notably amfAR’s Annual Cinema Against AIDS. The annual event, most recently held in Cannes, France where it raised nearly $20 million in donations, auctions off film and celebrity memorabilia and experiences to raise fund for research.

AmfAR has raised and distributed over $400 million in funds in its history. Meirelles has helped them raise money for nearly a decade now, and supports the organizations Countdown to a Cure initiative. The idea behind Countdown to a Cure is to boost funding into research and find a cure for AIDS by 2020. The idea has potential to succeed, as the second ever reported case of HIV being cured was recently reported.

To learn more, visit: https://www.crunchbase.com/person/donata-meirelles

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