Food Supplements

Impossible Foods Solidifies the Impossible Burger Co-Production Deal with Legendary OSI Group

OSI Group began in a small suburb of Chicago called Deer Park. Its founders were German immigrants to America who landed here in 1908 named Otto Kolkovsky and his two sons. Soon the small meat packing company gained momentum, and because of its quality of service toe, Chicago customers found many opportunities to grow and expand. A significant leap fo growth took place in 1955 when Ray Kroc approached Otto & Sons on the eve of his going international with his McDonalds franchises. Ray Kroc found the superior services of Otto & Sons and made the group its sole producer for McDonalds, a business partnership that has lasted more than 65 years to date.

OSI Group is not foreign to significant challenges, and over the 114 years of being in business has given the food-packing industry an excellent example of award-winning service, which has caused OSI being a recipient of many industry awards owing to meat-packing innovations since its beginnings. In 2016 when Impossible Foods had launched its new Impossible Burger and found they needed a co-producer to help with the massive amount of orders being back-ordered, they turned to OSI Group and entered into a co-production agreement. The agreement allows OSI Group to produce the Impossible Burger within its Chicago plant, a plant designed as a copy of the Impossible Foods 68,000 square foot facility in Oakland, with Impossible Foods employees trained to produce the Impossible Burger.

Shateel Shah, a spokesperson for Impossible Foods, told reporters the company looks forward to working with the Legendary meat-packer and learn from its many years of innovation. The orders for the Impossible Burger had grown to a large amount by 2019 to the excess of 17,000 and were growing still higher when OSI Group accepted the co-production agreement from Impossible Foods. Today Impossible Foods is receiving larger orders from many fast food restaurants like Burger King, which recently launched its Impossible Whopper in 7,500 stores. Also, Little Ceasars has launched its Impossible Sausage in several of its restaurants. Impossible Foods is a food science company that works with all-natural plant-based ingredients to create various plant-based food products. Impossible Foods has other plant based products in its food science plant-based production pipeline like seafood and vegetables, which are still under development.

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The Core Values of The Lifestyle Company ViSalus


Headquartered in Los Angeles the lifestyle company ViSalus is in its second decade of operation. The ViSalus or “Vi” product line consists of nutritional and meal substitute shakes that promote fitness. Other products in the ViSalus line includes energy drinks, a memory-boosting energy drink, nutritional supplements, healthy snacks, and a drink to counter the effects of aging. The company also sales meal kits to be used as part of the Body by Vi 90-Day Challenge. View More Information Here.

Vitality 2019

Described as a “Three-day celebration of Life, Health & Prosperity” Vitality 2019 was held in Pesaro, Italy. ViSalus is experiencing rapid growth in Italy where the company maintains a second headquarters. The purpose of the gathering was to honor Vi distributors, customers, and 90-Day Challenge winners. During the event that drew 5,000 attendees, new products and a new training program were unveiled.

The 90-Day Challenge

To date, 3 million people have successfully completed the “Body by Vi 90-Day Challenge”. The object of the challenge is to win cash and prizes by meeting self-chosen health and fitness goals. So far, $100 million in cash and prizes have been given out to challenge winners. The Vi Challenge is an example of challenge marketing.


ViSalus supports a variety of charitable causes through Vi-Cares. In its efforts to fight hunger the company created what it calls Vi-Meals. In order to increase the number of people who benefit from Vi-Meals ViSalus has pledged to match its customers’ contributions meal for meal. Up to this point, ViSalus and its customers have provided meals to 5 million-plus underprivileged children and families. Vi-Cares supports a variety of charitable causes including disaster relief and children’s charities like the Boys and Girls Club. See Related Link for additional information.

Core Values

ViSalus was founded on six core principles:

  • Inspire and be inspiring
  • Use collaboration to build trust
  • Be a good teacher and better student
  • Be Resourceful
  • Seek simplicity
  • Challenge yourself and others

These values are intended to foster authenticity, integrity, and transparency in the way ViSalus does business.


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