Luke Lazarus is amongst the most successful and reputed business and start-up consultants in Australia today. With the experience of over two decades in the business and financial industry, helping numerous companies and start-ups to achieve their business goals in a seamless fashion, he has emerged as one of the most sought-after start-up consultants in recent times.
He has been ambitious from a very young age and completed his graduation and masters in business from the University of Melbourne at the age of 24 after which he went on to start several businesses successfully. By the time he reached the age of 33, he had already become a millionaire and sold four businesses successfully. He learned a lot in the process, and it is this experience and expertise that he shares with his clients today.
Luke Lazarus provides inputs to his clients’ company management as to how to develop a business strategy and how to modify it with the evolving market to ensure better output. For a company to be profitable, it has to focus on developing a marketing and sales strategy that is evolving with the changing market trends and is able to reach out to the target audience. Read more: Luke Lazarus | Medium and Luke Lazarus | Interview
One of the factors that Luke Lazarus says is important for the company to get an edge over the competition is to have a brand story that relates to the target audience. If your company doesn’t have a story that impresses the potential clients in the market, it would be difficult to make sales or leave a lasting impression that would convert.
Luke Lazarus is able to do a market and competition research in his own unique way that makes it easier for him to understand what the clients’ companies are doing right and wrong. It helps in making the necessary changes and the inputs provided by him to the clients’ company management help them in filling the void and covering the loopholes efficiently.
With so many companies out there trying to reach the top, it has become essential to take the idea of a professional business consultant with a successful track record as Luke Lazarus. He provides a new and alternative perspective to the issues at hand and provides result-oriented business solutions that can make the difference.
Luke Lazarus believes that people today are paying for experience rather than just the product or service. Thus, companies need to work hard to meet the demands of their customers.
They need to be able to connect to their customers at an emotional level if they want them to return to their company for purchasing products and services. He advises the entrepreneur to create brands that will tell the customers a story and make their customers a part of it.
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